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Haskin Named Associate Director of Athletics For External Affairs

Courtesy: Drake Athletics
Release: June 27, 2013
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DES MOINES, Iowa - Drake University athletics has announced the addition of Dave Haskin as associate director of athletics for external affairs. Haskin, who has spent the past seven years as the director of marketing at the University of Oklahoma, will begin his duties at Drake on July 15, 2013.

In his role at Drake, Haskin will oversee the department’s marketing, creative services, ticketing, athletic communications efforts and the Bulldog Club. While at Oklahoma, he developed the Sooners’ marketing and ticket sales strategies for football and men’s and women’s basketball, while directing all gameday presentation elements for those sports.

“My family and I are excited to join the Bulldog family,” Haskin said. “I would like thank Sandy Hatfield Clubb and her staff for this tremendous opportunity. This is an exciting time to be a part of Drake University and the Des Moines community. I look forward to getting started and continuing the tradition and success of Drake athletics.” 

Internally, he worked closely with OU’s development, event management, digital media, licensing, Sooner Sports Properties, Sooner Vision and ticket office to execute athletic department branding and marketing initiatives.

“The Bulldog family is thrilled to welcome Dave Haskin to Drake,” Drake director of athletics Sandy Hatfield Clubb said. “He brings expertise in innovative marketing and a breadth of experience in intercollegiate athletics. Drake is fortunate to attract someone such as Dave, who possesses such strong personal values, a deep sense of character and leadership capacity.”

Prior to assuming his current role at Oklahoma, he served as the Sooners’ assistant director of marketing where he oversaw the department’s marketing strategies for volleyball, wrestling and baseball. He began his career in athletics as a marketing intern at Miami University during the 2001-02 season before accepting a position with the NBA’s Minnesota Timberwolves. While garnering professional sports experience during the 2002-03 NBA campaign, he organized group ticket sales promotions and on-court pregame events. He returned to collegiate athletics the following year as a graduate assistant at Wisconsin-La Crosse, where he directly oversaw the marketing efforts for men’s and women’s basketball and baseball, while assisting all other sports.

A 2001 graduate of St. Olaf College with a degree in history, he also received a master’s degree in sport administration from UW-La Crosse in 2004. He and his wife, April, are the parents of a 2 ½ -year-old son, Sam, and a 7-month-old daughter, Emily.

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